Marin Medical Equipment recyclers

This all volunteer run organization takes donations of gently used medical equipment that might otherwise end up in the landfill and gives them away free to those in need. A brilliant concept that every city should support.

This logo was a nod to the American Red Cross, an icon in humanitarian aid but here there is an emphasis on going “green”, an environmental concern toward sustainability through reuse and recycling. The design was kept bold and clean to instill strength, cleanliness, legibility and accessibility. This aesthetic was carried throughout the printed material and template-based website.